Bulk Mail Australia.

Reach a wide audience cost-effectively with our Australia Post mass mail services

Get Quick Quote 1800 70 6245

Cost-effective postal advertising with volume discounts – we help companies communicate with new and existing customers across Australia with an array of AusPost bulk mail postage and printing services. 

We’re industry leaders in the fulfilment of targeted bulk mail campaigns with different levels of complexity and varying audience focuses, and across industries.

Australia’s best mass mailing service – cost-effective bulk postage

Australia Bulk Mail Experts.

Maximise mass-mail campaign ROI with expert 
bulk mailing services

Get Quick Quote 1800 70 6245

Looking to bulk mail 500 items or more? We can help – we specialise in creating meticulously curated AusPost bulk mail and mass-mailed advertising campaigns.

Choose from our wide array of individual bulk marketing and letter mailing services, or entrust us with the entire mass mail campaign for seamless execution.

Regardless of your business’s size or sector, our print and mass mail delivery services establish a direct and tangible connection with potential and existing customers with a targeted mailing list.

Our approach goes beyond merely delivering your message; it’s about ensuring that it lands with impact and resonates profoundly with your ideal audience.

28more customer spend from mail marketing campaigns to other channels

75more likely to report a profit if direct mail is in the mix

24hr guaranteed express mailing and distribution services

We've proudly served a diverse range of businesses, from startups to Fortune 500 companies

Our steadfast commitment and partnership-driven approach have consistently served as the foundation for every engagement

Ray White
Fedex
apa
McConnell Dowell
Vic state government

Direct mail customisation

Our comprehensive direct mail customisation allows businesses to connect with audiences on a whole new level!

Customise postal delivery campaigns for maximum engagement and return, from personalised envelopes and enclosing to curated direct mail mailing lists and shrink-wrapping services, we even have hybrid mail solutions that bridge the gap between digital and physical communication.

Additionally, our expert team is here to assist with your direct mail design, transforming your ideas into captivating visuals.

We have everything you need to make your direct mail campaign a resounding success. View options below or get in touch.

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Targeted Direct Mail Lists

Use your data, our lists, or both - our platform adapts to you

Custom Envelopes

Seal the deal: competitive & unique direct mail envelopes

Envelope Enclosing

Uniform, accurate results, enhance your brand's professionalism

Shrinkwrapping

Enhance security, protection, and efficiency with shrinkwrap

Artwork Design

Stand out with design that attracts more of the right attention

Hybrid Marketing

Digital options to dynamically way to enhance mail strategies

Mailing bulk mail with expertise: achieving your mailing objectives

With over 30 years as a leading bulk mail service provider for businesses across Australia, we’ve established ourselves as a reputable and reliable partner, collaborating with AusPost for seamless delivery of mass mail

Our team is seasoned and adaptable, prepared to handle projects of any scale or complexity. We send mass mail of varying volumes and have the resources to fulfil large-scale mail-outs with the same efficiency and precision as more targeted endeavours. There’s no bulk mailing task too big or too small for us to tackle.

What truly sets our mail campaign services apart is our unwavering commitment to staying at the forefront of technological advancements. We consistently invest in the latest machinery and technology, ensuring that our mass mailing fulfillment services not only keep up but also lead the way. This enables us to provide you with the most efficient, reliable, and cost-effective bulk mail advertising tailored precisely to your needs, with extensive options to choose from.

Delivering the best bulk mailing campaigns that effectively reach your target audience and amplify your brand’s message, we, as one of Australia’s top bulk mail providers, are dedicated to propelling your business growth.

In today’s digital age, receiving physical bulk mail for advertising or business communication often leaves a more lasting impression, capturing attention and offering a personalized experience that helps your brand shine. Our mission is to strike the perfect balance between bulk mail postage cost and impactful mass mail delivery.

We specialise in printing and sending a wide range of materials, offering express delivery, seamless setup, budget-friendly rates, and limitless customisation possibilities. So whether it’s business to consumer or business to business bulk letter mail or marketing, we have the expertise to assist you.

We’re an experienced, forward-thinking bulk mail provider, ready to take on your business’s mailing challenges. Trust us to get your bulk mail-outs to the right audience on time and within budget. We’re all about delivering on our promises and exceeding your expectations.

Discover our top-rated, affordable bulk mail printing services today!

Bulk mail types.

We print & send almost anything

Get Quick Quote 1800 70 6245

From captivating bulk mail marketing flyers, brochures, and catalogs to consistent business bulk letter, statement and invoice printing and mailing to keep customers informed, we cover all types of bulk mail outs.

Our bulk and mass mail printing and postage services are tailored for personalised communications, ensuring timely postal delivery, cost-effective prices, and a streamlined mail fulfilment service from start to finish.

Mass mailing and bulk mail advertising remain proven methods to connect with both current and new customers, catering to businesses of all sizes, whether small, medium, or large. Our specialist auspost mass mail services are structured to offer businesses savings on higher volume jobs. Get in touch to discuss Australia Post bulk mail rates.

When executed correctly, bulk and mass mail printing and marketing becomes a highly effective tool for companies to deploy, regardless of the industry.

We offer a comprehensive suite of bulk and mass mail services, ensuring your materials reach the right audience on time and within budget.

Business Documents

Our statement solutions cover transactional mail like invoices and general business notifications. Each mail piece is customised including branded envelopes

Documents

Mail Marketing

From eye-catching flyers and captivating leaflets, to beautiful brochures, posters and banners, we have the resources and expertise to print just about anything!

Marketing

Customer Engagement

We create materials that foster lasting connections and brand loyalty, from captivating product and service catalogs to branded stationery and more

Engagement

Bulk mail Australia – take your mailing to new heights with our end-to-end mail house services

1800 70 6245

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Frequently asked questions

Mail

Bulk mail involves sending the same piece of mail to a large group of people. In contrast, direct mail involves personalised mail to a segmented group based on specific criteria such as demographics or past purchasing behaviours.

Australia Post’s mass mail service allows businesses to send promotional materials, advertising, and other marketing materials to a targeted group of recipients without specific addresses. Instead of addressing the mail to individual recipients, businesses can choose delivery areas or specific postal codes where they want their materials to be distributed.

Mass mail can be a valuable tool for businesses looking to increase brand awareness, promote special offers, and connect with potential customers in specific geographic regions. It’s a flexible and cost-effective way to reach a wide audience with tailored marketing materials. Businesses interested in using Australia Post’s mass mail service can contact Australia Post directly or visit their website for more information and assistance with planning and executing their campaigns.

We rely on Australia Post for their trusted nationwide mail and parcel services, covering a diverse range of needs. Their extensive network ensures prompt and secure deliveries, reaching clients’ diverse target audiences, including remote areas. Their versatile services, strong security measures, and convenient retail outlets complement our mission to protect client data and assets.

AusPost’s eCommerce solutions benefit our clients in streamlining shipping and logistics, while their collaboration with government agencies supports identity verification and document certification services.

Their commitment to sustainability with eco-friendly packaging and carbon-neutral delivery resonates with clients prioritising environmental responsibility. We also value their innovative tracking and online tools for real-time delivery updates.

Australia Post’s customer support, available through various channels, ensures our clients receive responsive and helpful assistance.

We can handle a variety of items, from invoices and statements to booklets, catalogues, and promotional materials.

Fulfilment refers to the process of preparing and delivering your mail pieces. This can include data collection, creation of assets, insertion, automated folding, and distribution.

Direct mail examples include promotional materials or advertisements sent directly to potential customers or targeted recipients via postal mail or other delivery services, also business documents, such as periodic statements and invoice can be classed as direct mail.

Common materials used in direct mail campaigns include postcards, letters, brochures, catalogs, flyers, and promotional items like magnets or stickers.

Direct mail offers several advantages, such as:

  1. Targeted audience: You can customise your mailing list to reach specific demographics or individuals who are likely to be interested in your product or service.
  2. Tangible and personalized: Physical mail allows for a personal touch, making recipients feel more valued.
  3. High visibility: Unlike digital ads, direct mail has a higher chance of being seen and retained by recipients.
  4. Measurable: You can track the success of a direct mail campaign through response rates, conversions, and other metrics.

Yes, direct mail can still be effective in the digital age. In fact, some studies suggest that direct mail can complement digital marketing efforts and enhance overall marketing results. The physical nature of direct mail can create a memorable and personal experience for recipients.

Targeting and Response

We can work with your existing mailing list or assist with list rental and management as part of our services.

As of my last update in September 2021, the legal considerations for direct mail in Australia included:

  1. Privacy Laws: Direct mail campaigns involve the collection and use of personal data, such as names and addresses. In Australia, businesses must comply with the Privacy Act 1988, which includes the Australian Privacy Principles (APPs). The APPs set out guidelines for the handling of personal information, including how it is collected, stored, used, and disclosed.
  2. Spam Act 2003: The Spam Act regulates the sending of commercial electronic messages, including emails and SMS messages. While direct mail in the traditional postal format is not covered under this act, electronic direct mail (eDM) sent via email or SMS is subject to these regulations. Businesses must ensure they have the recipient’s consent before sending commercial electronic messages.
  3. Do Not Call Register: The Australian Communications and Media Authority (ACMA) maintains a Do Not Call Register, which allows individuals to opt out of receiving unsolicited telemarketing calls. While this register applies to phone calls, businesses should be cautious about making unsolicited phone calls for direct mail purposes.
  4. Australian Consumer Law (ACL): The ACL is a part of the Competition and Consumer Act 2010 and sets out consumer protection regulations. Businesses must not engage in misleading or deceptive conduct when advertising products or services through direct mail.
  5. Unsolicited Goods and Services Act: This legislation applies to unsolicited goods or services sent to consumers. Businesses are prohibited from sending unsolicited goods or charging for goods that have not been explicitly requested by the recipient.
  6. Opt-out Provision: Direct mail should include an opt-out provision, allowing recipients to easily unsubscribe from future mailings if they no longer wish to receive promotional materials.

Please note that laws and regulations can change over time, so it’s essential to verify this information with up-to-date sources or seek legal advice to ensure compliance with current Australian laws governing direct mail. Additionally, any specific industry or sector might have additional regulations that businesses should be aware of when conducting direct mail campaigns.

Our data cleansing service ensures that your customer databases are up-to-date and error-free. This helps increase the effectiveness of your campaign and reduce wastage.

Direct mail often receives higher response rates than digital channels, especially when campaigns are highly targeted and personalised. The ROI will vary depending on various factors, such as the quality of your mailing list and the appeal of your offer.

A: There are several ways to build a mailing list:

  1. Collect data from existing customers: Use purchase history or loyalty programs to gather customer information.
  2. Online lead generation: Encourage website visitors to sign up for your mailing list through opt-in forms.
  3. Trade shows and events: Collect contact information from individuals interested in your products or services at industry events.
  4. Partnerships and collaborations: Collaborate with other businesses to share mailing lists and expand your reach.

You can measure the success of your direct mail campaign through various metrics, including response rates, conversion rates, website traffic, and sales attributed to the campaign. Use unique tracking codes, personalized URLs, or phone numbers to track responses specifically from your mailings.

Design

We offer optional design services to help make your mail pieces stand out and connect with your audience.

A successful direct mail design should include the following key elements:

  1. Attention-grabbing headline: Use a compelling and concise headline to capture the recipient’s attention immediately.
  2. Clear and concise message: Communicate your offer or message concisely and avoid overwhelming recipients with too much information.
  3. Eye-catching visuals: Incorporate high-quality images, graphics, or illustrations that relate to your message and capture interest.
  4. Strong call-to-action (CTA): Encourage recipients to take action with a clear and persuasive CTA, such as “Call Now” or “Visit Our Website.”
  5. Contact information: Ensure your business’s contact details are prominently displayed for easy communication.
  6. Branding: Maintain consistency with your brand colors, fonts, and logo to reinforce brand recognition.

While it’s possible to design direct mail materials on your own, hiring a professional designer can significantly improve the visual appeal and effectiveness of your campaign. Professional designers have the expertise to create visually compelling designs that align with your branding and marketing goals.

To ensure your direct mail design aligns with your brand identity:

  1. Use consistent colors and fonts: Stick to your brand’s color palette and fonts throughout the design.
  2. Incorporate your logo: Place your logo prominently to reinforce brand recognition.
  3. Follow brand guidelines: Adhere to your brand guidelines to maintain a consistent look and feel across all marketing materials.
  4. Reflect your brand’s tone: Make sure the language and tone of the content match your brand’s personality and values.

The best format for a direct mail piece depends on your campaign’s goals and budget. Common formats include postcards, letters, brochures, catalogs, and self-mailers. Postcards are cost-effective and easy to read, while brochures offer more space for detailed information. Consider your message and audience when selecting the format.

To make your direct mail design stand out in the mailbox:

  1. Use creative packaging: Consider unique envelopes or mailers that pique recipients’ curiosity.
  2. Personalization: Address recipients by name and consider tailoring the content to their interests.
  3. Add texture or special finishes: Consider using embossing, foiling, or other special finishes to create a tactile experience.

Shipping and Returns

Yes, we provide both domestic and international mailing services, ensuring your message reaches your audience no matter where they are.

Yes, and by using a trackable shipping method, you can monitor the delivery status and know when your mailings have been delivered.

Yes, direct mail is suitable for both B2B and B2C marketing. You can customize your mailing lists and content to target businesses or individual consumers, depending on your marketing objectives.

We manage returns effectively, reducing wasted resources and providing valuable insights for future campaigns.

Yes, you can send direct mail internationally from Australia using our international shipping service. However, keep in mind that international mailings may have additional costs, longer delivery times, and potential customs considerations.

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Paul D'Arcy

Paul D'Arcy

Direct Mail & Print Specialist

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