Letterbox Drops

Australia’s best letterbox drop service – highly targeted mailbox delivery

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Targeted letterbox drops to properties across Melbourne, Adelaide, Perth, Darwin, Brisbane, Sydney, Canberra, Hobart, and anywhere in Australia

Pioneering effective letterbox drops in Australia, our postal advertising services offer an array of delivery customisation options. We’re industry leaders in the fulfilment of targeted letter box drops with different levels of complexity and varying audience focuses, and across industries.

We post just about anything

Leading letter box droppers.

Master local, domestic and international letterbox drops with Direct Mail Solutions

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We specialise in meticulously planned and precisely executed letterbox drop campaigns, making them an integral part of your advertising strategy. Our expertise lies in creating highly tailored mailing lists that effectively target specific local audiences. These lists are fine-tuned using a combination of your business’s unique data and our local market insights, ensuring your letterbox dropping campaign achieves the maximum impact.

You have the flexibility to choose from our wide range of letterbox drop services, each designed to cater to your specific needs. Alternatively, you can entrust us with the entire campaign, allowing for a seamless and hassle-free execution process.

No matter the size or industry of your business, our print and letter box drops establish a direct and tangible connection with both potential and existing customers. We understand that successful letterbox drops are more than just delivering flyers or leaflets; they’re about creating a memorable and resonant experience with your target audience, leaving a lasting impression that drives results.

28more customer spend from mail marketing campaigns to other channels

75more likely to report a profit if direct mail is in the mix

24hr guaranteed express mailing and distribution services

We've proudly served a diverse range of businesses, from startups to Fortune 500 companies

Our steadfast commitment and partnership-driven approach have consistently served as the foundation for every engagement

Ray White
Fedex
apa
McConnell Dowell
Vic state government

Direct mail customisation

Our comprehensive direct mail customisation allows businesses to connect with audiences on a whole new level!

Customise postal delivery campaigns for maximum engagement and return, examples of direct marketing range from personalised envelopes, folding, inserting and enclosing, to curated direct mail mailing lists and shrink-wrapping services, we even have hybrid mail solutions that bridge the gap between digital and physical communication.

Additionally, our expert team is here to assist with your direct mail design, transforming your ideas into captivating visuals.

We have everything you need to make your direct mail campaign a resounding success. View common examples of direct advertising below or get in touch.

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Targeted Direct Mail Lists

Use your data, our lists, or both - our platform adapts to you

Custom Envelopes

Seal the deal: competitive & unique direct mail envelopes

Envelope Enclosing

Uniform, accurate results, enhance your brand's professionalism

Shrinkwrapping

Enhance security, protection, and efficiency with shrinkwrap

Artwork Design

Stand out with design that attracts more of the right attention

Hybrid Marketing

Digital options to dynamically way to enhance mail strategies

Expertise that drives results: achieving your mailing objectives

As one of Australia’s leading letterbox drop companies, in partnership with Australia Post, we’re dedicated to delivering outstanding results through cost-effective letterbox drop campaigns. With over 15 years of experience serving a diverse range of businesses, we’ve earned our reputation as a leading marketing and letter drop provider in Australia, setting a benchmark for excellence.

Our team comprises seasoned professionals who thrive on adaptability, ensuring we can handle projects of any size or complexity. Whether it’s large-scale distribution or more targeted efforts, we approach every task with equal efficiency and precision, leaving no letterbox project too big or too small.

What truly sets us apart is our commitment to embracing technological advancements. We continually invest in cutting-edge machinery and technology to ensure our letterbox drop costs, quality and service remain at the forefront of the industry. This dedication enables us to provide you with the most efficient, reliable, and cost-effective letterbox advertising tailored to your unique requirements.

Our focus is on creating impactful international, domestic and local letterbox drop advertising that effectively reaches a target audience to amplify a brand’s message. In today’s digital age, physical mail advertising offers a lasting impression, capturing attention and delivering a personalized experience that allows your brand to shine. We strive to strike the perfect balance between cost-effectiveness and impactful letter box delivery.

Our specialisation lies in printing and distributing a wide range of materials, offering express delivery, seamless setup, budget-friendly options, and limitless customisation possibilities. Whether it’s business-to-consumer or business-to-business letterbox drop marketing, we have the expertise to assist you.

As a forward-thinking letterbox drop provider, we’re prepared to tackle your business’s distribution challenges. You can trust us to deliver your materials to the right audience on time and within budget. Our commitment is not just about meeting expectations but exceeding them.

Experience our top-rated and cost-effective letterbox drop printing services today!

Letterbox drop examples.

We print & send almost anything

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Whether you need eye-catching flyers, compelling brochures, attention-grabbing catalogs, or regular business statements and invoices to keep your customers informed, we’ve got you covered.

Printed letterbox marketing and mail are enduring methods for connecting with both current and potential customers, serving the needs of small, medium, and large businesses alike.

When executed correctly, letterbox drop advertising is a powerful and highly effective tool that can be harnessed by companies across all industries to engage and resonate with their target audiences.

Trust us to help you maximise the impact of your letter box marketing campaigns, whether you’re a local business or a nationwide enterprise.

Business Documents

Our statement solutions cover transactional mail like invoices and general business notifications. Each mail piece is customised including branded envelopes

Documents

Mail Marketing

From eye-catching flyers and captivating leaflets, to beautiful brochures, posters and banners, we have the resources and expertise to print just about anything!

Marketing

Customer Engagement

We create materials that foster lasting connections and brand loyalty, from captivating product and service catalogs to branded stationery and more

Engagement

Letterbox drop Australia – take your mail campaign to new heights with our end-to-end mail house services

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Frequently asked questions

Mail

Bulk mail involves sending the same piece of mail to a large group of people. In contrast, direct mail involves personalised mail to a segmented group based on specific criteria such as demographics or past purchasing behaviours.

We can handle a variety of items, from invoices and statements to booklets, catalogues, and promotional materials.

Fulfilment refers to the process of preparing and delivering your mail pieces. This can include data collection, creation of assets, insertion, automated folding, and distribution.

Direct mail examples include promotional materials or advertisements sent directly to potential customers or targeted recipients via postal mail or other delivery services, also business documents, such as periodic statements and invoice can be classed as direct mail.

Common materials used in direct mail campaigns include postcards, letters, brochures, catalogs, flyers, and promotional items like magnets or stickers.

Direct mail offers several advantages, such as:

  1. Targeted audience: You can customise your mailing list to reach specific demographics or individuals who are likely to be interested in your product or service.
  2. Tangible and personalized: Physical mail allows for a personal touch, making recipients feel more valued.
  3. High visibility: Unlike digital ads, direct mail has a higher chance of being seen and retained by recipients.
  4. Measurable: You can track the success of a direct mail campaign through response rates, conversions, and other metrics.

Yes, direct mail can still be effective in the digital age. In fact, some studies suggest that direct mail can complement digital marketing efforts and enhance overall marketing results. The physical nature of direct mail can create a memorable and personal experience for recipients.

Targeting and Response

We can work with your existing mailing list or assist with list rental and management as part of our services.

As of my last update in September 2021, the legal considerations for direct mail in Australia included:

  1. Privacy Laws: Direct mail campaigns involve the collection and use of personal data, such as names and addresses. In Australia, businesses must comply with the Privacy Act 1988, which includes the Australian Privacy Principles (APPs). The APPs set out guidelines for the handling of personal information, including how it is collected, stored, used, and disclosed.
  2. Spam Act 2003: The Spam Act regulates the sending of commercial electronic messages, including emails and SMS messages. While direct mail in the traditional postal format is not covered under this act, electronic direct mail (eDM) sent via email or SMS is subject to these regulations. Businesses must ensure they have the recipient’s consent before sending commercial electronic messages.
  3. Do Not Call Register: The Australian Communications and Media Authority (ACMA) maintains a Do Not Call Register, which allows individuals to opt out of receiving unsolicited telemarketing calls. While this register applies to phone calls, businesses should be cautious about making unsolicited phone calls for direct mail purposes.
  4. Australian Consumer Law (ACL): The ACL is a part of the Competition and Consumer Act 2010 and sets out consumer protection regulations. Businesses must not engage in misleading or deceptive conduct when advertising products or services through direct mail.
  5. Unsolicited Goods and Services Act: This legislation applies to unsolicited goods or services sent to consumers. Businesses are prohibited from sending unsolicited goods or charging for goods that have not been explicitly requested by the recipient.
  6. Opt-out Provision: Direct mail should include an opt-out provision, allowing recipients to easily unsubscribe from future mailings if they no longer wish to receive promotional materials.

Please note that laws and regulations can change over time, so it’s essential to verify this information with up-to-date sources or seek legal advice to ensure compliance with current Australian laws governing direct mail. Additionally, any specific industry or sector might have additional regulations that businesses should be aware of when conducting direct mail campaigns.

Our data cleansing service ensures that your customer databases are up-to-date and error-free. This helps increase the effectiveness of your campaign and reduce wastage.

Direct mail often receives higher response rates than digital channels, especially when campaigns are highly targeted and personalised. The ROI will vary depending on various factors, such as the quality of your mailing list and the appeal of your offer.

A: There are several ways to build a mailing list:

  1. Collect data from existing customers: Use purchase history or loyalty programs to gather customer information.
  2. Online lead generation: Encourage website visitors to sign up for your mailing list through opt-in forms.
  3. Trade shows and events: Collect contact information from individuals interested in your products or services at industry events.
  4. Partnerships and collaborations: Collaborate with other businesses to share mailing lists and expand your reach.

You can measure the success of your direct mail campaign through various metrics, including response rates, conversion rates, website traffic, and sales attributed to the campaign. Use unique tracking codes, personalized URLs, or phone numbers to track responses specifically from your mailings.

Design

We offer optional design services to help make your mail pieces stand out and connect with your audience.

A successful direct mail design should include the following key elements:

  1. Attention-grabbing headline: Use a compelling and concise headline to capture the recipient’s attention immediately.
  2. Clear and concise message: Communicate your offer or message concisely and avoid overwhelming recipients with too much information.
  3. Eye-catching visuals: Incorporate high-quality images, graphics, or illustrations that relate to your message and capture interest.
  4. Strong call-to-action (CTA): Encourage recipients to take action with a clear and persuasive CTA, such as “Call Now” or “Visit Our Website.”
  5. Contact information: Ensure your business’s contact details are prominently displayed for easy communication.
  6. Branding: Maintain consistency with your brand colors, fonts, and logo to reinforce brand recognition.

While it’s possible to design direct mail materials on your own, hiring a professional designer can significantly improve the visual appeal and effectiveness of your campaign. Professional designers have the expertise to create visually compelling designs that align with your branding and marketing goals.

To ensure your direct mail design aligns with your brand identity:

  1. Use consistent colors and fonts: Stick to your brand’s color palette and fonts throughout the design.
  2. Incorporate your logo: Place your logo prominently to reinforce brand recognition.
  3. Follow brand guidelines: Adhere to your brand guidelines to maintain a consistent look and feel across all marketing materials.
  4. Reflect your brand’s tone: Make sure the language and tone of the content match your brand’s personality and values.

The best format for a direct mail piece depends on your campaign’s goals and budget. Common formats include postcards, letters, brochures, catalogs, and self-mailers. Postcards are cost-effective and easy to read, while brochures offer more space for detailed information. Consider your message and audience when selecting the format.

To make your direct mail design stand out in the mailbox:

  1. Use creative packaging: Consider unique envelopes or mailers that pique recipients’ curiosity.
  2. Personalization: Address recipients by name and consider tailoring the content to their interests.
  3. Add texture or special finishes: Consider using embossing, foiling, or other special finishes to create a tactile experience.

Shipping and Returns

Yes, we provide both domestic and international mailing services, ensuring your message reaches your audience no matter where they are.

Yes, and by using a trackable shipping method, you can monitor the delivery status and know when your mailings have been delivered.

Yes, direct mail is suitable for both B2B and B2C marketing. You can customize your mailing lists and content to target businesses or individual consumers, depending on your marketing objectives.

We manage returns effectively, reducing wasted resources and providing valuable insights for future campaigns.

Yes, you can send direct mail internationally from Australia using our international shipping service. However, keep in mind that international mailings may have additional costs, longer delivery times, and potential customs considerations.

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Paul D'Arcy

Paul D'Arcy

Direct Mail & Print Specialist

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