Printing

5 Best Ways To Effectively Market Your Dental Practice

Posted on by allisterfreeman@gmail.com
dentist marketing
13
Jul

Connecting with your target audience in the right place at the right time is what marketing is about. Especially with your dental practice, you need to keep in touch with your clients/patients more often to build their trust. 

And in this digital world, most people spend their time online or browsing the internet.

That means you need to meet them there, right? You can start working on your Dental Facebook Page, Youtube Channel and the like… but would you believe that printed collateral still wins the hearts of potential patients looking for reliable dental services?

Though most of us have switched to online advertising and communication, traditional postcards and pamphlet distribution are exceptionally effective to target the health and wellbeing sector, especially in this age of digital fatigue.

Improve Your Dental Patient Marketing Methods

Our Top 5 Printed Collaterals For Dentists

Not only baby boomers, but also younger generations express their love for mail postcards. In the epoch of impersonal online advertising, printed postcards are something highly personalized and unique. 

Printed Discount Vouchers

An essential element of most direct mail campaigns is printed discount vouchers.

You can offer your potential patients the option to exchange their voucher for a discount of services, following a visit to your dental office.

Flyer Marketing

Flyers

Another useful printed collateral that you can use is the flyers. Dental flyers that are engaging and have interesting information will compel the readers to evaluate their dental health. Especially if it has a great design and is printed with high-quality materials.

Postcards

postcards

Printed postcards are something highly personalised, unique and are cost-effective. It is also a great way to get potential clients to take a closer look at what your dental practice can offer. 

Brochures

catalogue

You can also send out brochures to your potential clients/patients.

Your brochure should include relevant images, details about your dental practice and what can you offer them so it’s easy to see why your dental practice is on top of the others.

Catalogues & Pamphlets

direct mail marketing

And last but not the least on our list is catalogue and pamphlet distribution for your dental practice.

Showcase your products and services with eye-catching, full-colour catalogues, pamphlets.

Whether you are offering a discount, have released new products, or are promoting a new service, catalogue & pamphlet distribution can act as powerful marketing tools which allow your dental practice to stand out from the crowd.

How Can Direct Mail Solutions Boost Your Dental Direct Mail Marketing?

We provide a range of solutions for small and medium-sized businesses which will help you reduce your costs and discover efficiencies within your operations.

Direct Mail Solutions provide end-to-end direct mail services; tailored to suit your specific business needs and goals.

Whether you need us to simply handle a mailout or require help identifying the right target market and formulating a comprehensive direct mail marketing strategy, our direct mail specialists will ensure your campaign is a success.

At Direct Mail Solutions, we will print, pack and post your direct mail job.

Next steps…

Want to save money and man-hours by giving us the task of organising your direct mailing campaigns, printing marketing material and stuffing envelopes & packages?

Mailing

Benefits Of Pamphlet Distribution For Your Business

Posted on by allisterfreeman@gmail.com
21
Jan

Today, we are living in a digital era – everything is digital. Most businesses have fully embraced the power of technology advancement, due to which printed marketing components are mostly overlooked and often categorised as old-fashioned or ineffective.

But what they are really missing out are the advantages of traditional marketing techniques such as pamphlet distribution. It is still incredibly effective in connecting your message to your audience and converting them into sales. In this blog, discover the benefits of pamphlet distribution for your business.

Connecting with your target audience

You can strategically place pamphlets in a wide variety of locations providing an opportunity to connect directly with your target market through well-planned letterbox distribution. Since it’s tangible, you can be assured that your potential customer might get the chance to read the pamphlet once it lands on their doorstep.

Cost-effective

Pamphlets are cost-effective. In comparison to other marketing efforts, pamphlets are significantly cheaper to produce and distribute. The ability to truly reach a large number of people with pamphlets without spending too much money is a definite advantage. Plus, there are professional print shops that will work with you to design and produce sleek brochures that fit your budget.Good news! They can also offer FREE delivery.

Personalisation

The creativity is all yours. You can be as artistic and fun as you want with pamphlets. Make it more appealing starting with the design, the right message and layout, the creative possibilities are endless.

Make sure your pamphlet is exciting yet refined.

Pamphlets can hold lots of information

The final benefit of pamphlets is that they can communicate with a wide range of information. With the use of images, you can visually convey your message.

You can also generate immediate business by including coupons or discounts in your pamphlets.

Because pamphlets can do so much for your company, don’t be cheap on printing. A poorly printed pamphlet can eliminate all the credibility you could earn.

Invest in quality products, show your audience how you care about your business’s image. A well-presented pamphlet builds trust. When clients can read about how you care, they trust your company more.

At Direct Mail Solutions, we offer catalogue and pamphlet distribution for businesses.

Mailing

Four Benefits of Pamphlets 

Posted on by allisterfreeman@gmail.com
21
Nov

Despite living in the digital age, traditional marketing techniques, such as pamphlets, are still incredibly effective in connecting with your message and converting this to sales. In this week’s blog, we share four benefits of pamphlets for your business.  

1) Pamphlets connect with your target audience 

Figuring out the best way to reach and connect with your target market is a key consideration for any business. A lot of the time, resources are wasted in trying to achieve this goal. However, the benefit of pamphlets is that they provide an opportunity to connect directly with your target market. Ensuring that your potential customer reads the pamphlet once it lands in their hands rests in how well-designed and appealing your pamphlet is. 

2) Pamphlets are cost-effective 

In comparison to other marketing efforts, pamphlets are significantly cheaper to produce and distribute via a letterbox distribution campaign. The ability to truly reach a large number of people with pamphlets without spending too much money is a definite advantage. 

3) The creativity is all yours 

You can be as artistic and fun as you want with pamphlets. From the design to the message to the layout, the creative possibilities are endless. Make sure your pamphlet is exciting yet refined. Don’t overload your potential client with a sea of information. Always be selective to ensure the main message is seen. 

4) Pamphlets can convey a lot of information 

The final benefit of pamphlets is that they can communicate a wide range of information. You also can and should use images to visually convey your message. Unlike other forms of advertisements, such as posters or billboards, which require someone to stop and absorb the message, pamphlets allow your audience time to read over the information.